2022-2024

As Senior Designer at BBC Maestro, a subscription-based streaming platform dedicated to nurturing creativity and education, I spearheaded the strategic development of captivating conceptual ads on social media. Collaborating closely with esteemed copywriters, I crafted compelling promotional materials aimed at showcasing online courses offered by renowned industry luminaries including Steven Bartlett, Brian Cox, Harlan Corben, and Lee Child.

2020-2022

Creative Lead at Cubaka, an award-winning social media agency, I oversaw the dynamic initiatives across diverse clients, including Linda McCartney, Uno, PlayOJO, and Lindt. Within this role, I curated and produced engaging content across various digital channels. Notably, my leadership extended to major campaigns and providing art direction for social-first content, contributing to significant achievements such as Linda McCartney's GYO campaign and PlayOJO's Safer Gambling initiative, which received the prestigious "Best Use of Social Media for Entertainment" accolade at the UK Social Media Awards.

2018-2020

As a member of the in-house creative team at Ted Baker, I contribute to the development of creative concepts and content across their social media platforms and marketing materials, including packaging design. Collaborating closely with the Store Design team, I am involved in crafting creative solutions for various outlets, such as window displays, point-of-sale materials, neons, and signage, ensuring seamless integration with our social media strategies.

Outside of my professional role, I actively engage with charitable endeavors, dedicating my time to supporting causes that resonate with me. I recently organized a Fashion Show in partnership with Ted Baker for the Accumulate charity. Accumulate provides creative workshops to young, homeless individuals residing in hostels or temporary accommodations in London, offering them opportunities for expression and skill development.

2016-2018

Designer on the King Henry department at adamandeveDDB. During my time at AdamandeveDDB, it was the most awarded advertising agency in the world and crowed Advertising agency of the Year by Campaign - 4 years in a row. My work got featured in Campaign Magazine and had my work shown on digital billboards in over 16 cities around the UK to raise awareness for Breast Cancer, reaching millions of people.

At PlayStation I worked with the in-house Graphic Design team, part of the Creative Services Group. The team collaborates on multiple projects across the business for a number of departments, including Game Development, Marketing and R&D. I contributed and focused on idea generations for a variety of projects. These projects have taken the form of both digital and print. I’ve had the opportunity to form my ideas independently and follow through with team presentation and execution